The origin story of most freelancers, digital creators, remote workers and basically anyone in the gig economy is usually the same: Full-time employment stops being as fulfilling, and you suddenly realise you’re great at doing your own thing.
Then, you enter the gig economy and discover it’s a whole different ball game, and you have to handle things like:
Building a personal brand
You want potential clients and your target audience to see you as someone who knows what they’re doing, so now you have to worry about building authority in your field and constantly showing up. In other words, you have to brag about your skills even if imposter syndrome is choking you.
Figuring out how to make money
Now, people know you can do what you claim to know. But how do you start charging for it? How do you meet your first client? So many questions!
And then, not underpricing yourself
Then, you start worrying about whether you’re charging too much money or not charging enough. Thankfully, the Sentz Webinar Series — brought to you by Sentz, a global payment app designed to cater to the unique needs of the Nigerian freelance market — has sessions directed at giving creators practical knowledge about things like this. If not, how we for do?
Handling clients on your own
Clients can determine whether you make money or sleep under the bridge, so now you must learn how to manage expectations, maintain cordial relationships, and ensure they have a good enough experience to refer you to others. Not difficult at all.
Casting your client nets overseas
You’ve heard you can work with foreign clients as a creator and earn in dollars. But where exactly do you meet these clients? Will they just come? How do you manage cross-border payments? Well, the Sentz Webinar Series to the rescue again. They have several sessions that speak to these topics, and the next session is on November 8, 2024.
Being consistent
You’re still human; sometimes, you just want to rest from showing up daily. That’s why you must have strong processes in place so your brand doesn’t suffer if you take a day or two off.
Building a community
No one is an island, and this is especially true for everyone in the gig economy. You’ll need to connect with fellow freelancers and creators and update your knowledge regularly. This can be difficult to do on your own, which is why you shouldn’t miss any session in the Sentz Webinar Series.
In the last session, Adeife Adeoye, founder of Penpalms and Remote WorkHER, spoke about how to move from earning $1,000 to $10,000 as a freelancer. On Friday, November 8th, Toyosi Godwin, a freelance content writer, will share expert tips on attracting foreign clients and freelancing without borders. Click here to register now!
