MoneybyZikoko: What's Your Wildest Income Drop

Vol 58 | 11-12-2023

Good morning, {$name}. 🌞

Japa and income growth stories are famous for self-evident reasons. But this week Naira Life explores the opposite: Reverse japa and massive income decline.

You know, it’s crazy when you get a foot into the workforce at a relatively young age, but your long-term plans get derailed by factors you can’t control. The 25-year-old in this story knows all about that. In 2019, Donald Trump’s anti-immigration policies forced her to leave the US, where she was earning $1200/week. How much did her first job back in Nigeria pay? ₦50k. Wild!

Also, in other news, if you’re considering starting a restaurant business in Nigeria, maybe don’t.

Let’s get into it.

In this letter:

#NairaLife:She Went From Earning $1,200/Week in the US to Starting Over in Nigeria
The Mental Cost of Running a Restaurant Is More Expensive Than Any Bill
Money Meanings: “Fixed Expenses”
Game: #HowMuchLast
Where The Money At?!

#NairaLife: She Went From Earning $1200/Week in the US to Starting Over in Nigeria

When the 25-year-old content specialist in this #NairaLife started her professional career at 19, earning $1200/week in the US. She thought it’d only get better, but she was wrong.
Two years later, new immigration laws forced her to return to Nigeria and take up a ₦50k/month job. She’s in better shape now, but what was it like building back up from almost zero?

Find out here

The Mental Cost of Running a Restaurant Is More Expensive Than Any Bill

When you think about the cost of running a business in Nigeria, the financials come to mind first. But there are grave mental costs too, and Olayinka Ahmed (co-owner and manager of Citi Lounge) only realised this weeks after starting his restaurant.

He talks about building the restaurant from scratch, why he believes everyone is out to defraud him and how much the business has changed him in little time. According to him, he’s “lost his humanity”.

An excerpt: “Never forget that everyone — especially your staff — is out to defraud you. I hired someone who had been begging for a job four months before we started. One week into employment, we caught him stealing a massive chunk of raw meat. We’d just installed a CCTV system, and surprise surprise, he was seen hiding the meat in the bin so he’d come back for it.”

There’s more here 🎯

Money Meanings

Game: #HowMuchLast

#HowMuchLast is a game where we show you an item and you tell us (and the world) the highest amount you’d pay for it.

Some weeks will be Okin biscuit, some others will be SUVs.

If there’s one thing December 2023 has shown us, it’s that these cab fares are the weapons fashioned against [our] holiday plans. The biggest opp of them all. Me, I’ve decided that FOMO is not necessarily a bad thing. But I’m curious: How much would you pay for a trip?

What’s the most you’d pay? Tweet at us here.

Where The Money At?!

We can’t say we’re about the money and not actually help you find the money.

So we’ve compiled a list of job opportunities for you. Make sure you share this with anyone who might need it because in this community, we look out for each other.

Again, don’t mention. We gatchu.